Business Source Premier ++
Business Source Premier is the industry’s most used business research database, providing full text for more than 2,300 journals. Topics covered include marketing, management, MIS, POM, accounting, finance, economics, and SWOT analyses.
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Conference Board of Canada e-Library
This service provides access to Conference Board research publications on economic trends, public policy issues and organizational performance for academic and non-commercial purposes. Over 2,225 research documents are currently available on the e-Library and more than 350 are added annually.
CPI-Q is the premier database of Canadian magazines and newspapers, biographies, and other reference materials. It indexes 1,200 titles including the Globe and Mail and provides full-text coverage for over 550 journals.
Developing a Marketing Plan
Guide to Market Research
Atlantic Canada Opportunities Agency (ACOA)
A variety of tools listed including a guide to preparing a business and marketing plan. Also shares financing tools.
These profiles present community-level information from the Statistics Canada 2011 Census of Population.
Part of the Government of P.E.I. Website; includes Census information, economic indicators, and demographic statistics.
PEI Tourism Indicators
TAIPEI's occupancy reporting system that provides monthly statistics along with other key tourism indicators statistics of industry performance.
Prince Edward Island Department of Tourism
Provides links to departmental areas as well as to key tourism PEI websites
Publishes the "whole range of statistics on the economic and social activities of the Canadian people" on a daily, weekly, quarterly, annual, or irregular basis. Statistics Canada also publishes the Census of Canada at five year intervals.
KnowThis.com: Knowledge Source for Marketing
A "resource and reference site for those involved in marketing, market research, advertising, selling, promotion, and other marketing-related areas." Includes feature articles, a tutorial on writing a market plan, and links to articles, marketing magazines, newspapers, and professional organizations.
PEI Social Media Daily
PEI Social Media is a community of Social Media enthusiasts & business practitioners.
Note: PEI SocialMedia Daily
American Marketing Association Blog
Best of the Web Blogs for Marketing and Advertising
List of weblogs in the field of marketing.
Best of the Web: Marketing Blogs
List of weblogs in the field of marketing produced by Forbes.
The inside scoop on digital marketing and social media for Canadian marketers.
An excellent source for tracking new product developments, business ideas, and consumer trends.
Tracks consumer trends and provides a free monthly trend briefing report.
American Marketing Association Dictionary
Canadian Marketing Association Glossary of Terms
American Marketing Association
Canadian Marketing Association
Word of Mouth Marketing Association
KnowThis.com Principles of Marketing Tutorial